What are we yakking about this week?
February 8-14, 2010
Interview with the founders of Jack's Harvest
Have you ever tried baby food that you actually enjoyed yourself and maybe even used in a recipe for adults? No chuckles please, it exists. I recently discovered "Jack's Harvest" - organic baby food that is infused with delicious herbs and spices. There are plenty of organics on the market but I think that the flavor combinations and the audacity to use interesting spices is what makes this brand unique. Heather Schoenrock and Connie Pope created this company looking for healthy and fun eating options for their own kids, so as with any good idea it came out of demand for a better product. These savvy moms have their hands full but they are consistent, true to their organic promise and creative. Read on for their answers on running a successful company.
How long did it take you to get it off the ground?
Heather: We incorporated in December of 2006 and I would say the first order from Whole Foods in August of 2008 was the real turning point for us. It let us know there was not just local demand for our product, but also regional demand. And with the addition of Amazon.com
Connie: It took a year from the time we decided to "go for it" to find a kitchen, get our certifications and get our online shopping cart live. And as Heather said, getting into all the Whole Foods in Georgia was a big turning point and then going regional with them six months later showed customer demand and Whole Foods’ commitment to our product category.
Spring 2010 Perfumes: The season of renewal
Once you see the first buds, you know there is something in the air, a fresh current that will change things for the better. It's spring! The time for renewal and new shopping. The following perfume picks have the best of what this season has to offer for Spring of 2010.
[Marc Jacobs] Lola
A daring fragrance with a daring flower bottle. I call it smart marketing. If you've seen this beautiful perfume bottle with the top shaped like a multi-colored flower petal, you will be immediately drawn to it. It's new, fresh and floral. Perhaps inspired by the literary "Lolita", it's innocent yet daring - a story of a modern free spirit, strong and intoxicating. Key notes include pink peppercorn, grapefruit and pear (freshness comes from these), as well as the ultra-feminine rose, vanilla and geranium. This is a strong scent which becomes somewhat addictive as it lingers. To me it's a piece of art from start to finish.
You will feel: sweet and mysterious
